Analyzing conversion data isn’t just about seeing what worked — it’s about understanding why  it worked, identifying where users dropped off, and improving every step from first click to long-term loyalty. At EMILY®, we use smart tools, real-time behavior tracking, and cross-platform analytics to build better experiences and boost ROI. 🔍 1. Map the Full Conversion Funnel Why it matters: You can’t optimize what you can’t see. Mapping the full funnel shows where users enter, e

PPC (Pay-Per-Click) advertising and SEO (Search Engine Optimization) are both powerful traffic drivers — but they serve different roles...