Website Redesign, SEO, Heat Map & Analytics for a B2B Business - Professional Printers
- Emily Team
- May 12
- 1 min read
Updated: Jun 18

Project Tasks:
Website Rebuild
Search Engine Optimization
Google Analytics
Heat Map
Accessibility
Project Timeline:
April 2024 - September 2024
Problem/Solution:
ProPrinters partnered with EMILY to redesign their website with a focus on improved usability and a more intuitive user experience. A top priority was ensuring full compliance with accessibility standards—including ADA, AODA, EAA, and WCAG—to make the site inclusive for all users, including those with disabilities. They also sought a modern, professional design that reflects their brand’s credibility and resonates with today’s digital audience. To support data-driven decisions, we integrated Google Analytics and a heat map tool, providing valuable insights into user behavior and enabling ongoing optimization of the site experience.

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