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WorkPath Partners: From Website Refresh to Ongoing Growth & Visibility

Project Tasks: Website Refresh, Hosting Move to Wix, Ongoing updates to the site, branding, collateral creation, SEO services


Project Timeline: May 2024 - Present


Problem/Solution: WorkPath Partners is a human capital management firm that excels in connecting national talent with the right opportunities. To help them stay focused on this vital mission, we provided a comprehensive website refresh and moved their hosting environment to the Wix platform. This project was focused on creating a reliable, professional tool that supports their recruitment efforts without adding technical frustration to their daily operations. 


We also helped refine their visual identity through branding and the creation of professional collateral to ensure their message remains consistent across all touchpoints. To keep them visible to both job seekers and employers, we implemented ongoing SEO services designed for better searchability. Our collaboration has since grown into a long-term partnership where we provide continuous updates and technical support through a maintenance retainer. Additionally, we provide LinkedIn connection support to help them reach the right professionals more effectively. At EMILY, we are honored to act as a supportive partner behind the scenes, providing the no-nonsense work required to help WorkPath deliver its message clearly and continue growing its community impact. 


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